Outreach guides
Outreach
Campaigns
Approve a version once, then automation runs inside sender, audience, cadence, limit, and stop rules.
Updated September 4, 2026 1 min read
Open /admin/campaigns. Each campaign has a name, a status, a version, and an approved version. Copy that has not been approved does not send.
Create and approve
New campaign starts as a draft. Edit audience, cadence, send limits, and stop rules. Activation is propose_campaign_activation if the assistant stages it, or an explicit approve in the UI. Only the approved version runs.
A later edit bumps version. Sends keep using approved_version until you approve again.
What stops a send
Stop rules are re-read before every send: reply, unsubscribe, suppression, exhausted retries. A member who is already stopped is not mailed because the cron woke up. Each send has an idempotency key and a provider receipt. Uncertain provider outcomes refuse blind retry.
Delivery Runs
/admin/email-sequences is sequence and delivery status for the same memberships. Use it for the receipt trail. Campaigns is the editor.